Clear Goals Trump Ambiguous Ones Every Time

Sure, your company wants to “be the best we can be.” But what does that mean? Are you the best producer of Gismo Z? Are you the best at connecting with and keeping your customers?

Leadership training programs encourage you to make it easier for your workforce to commit to the company goals. Vision and mission statements may be broad but company goals will be more powerful the less ambiguous and the more personal they are.

Be specific.

• State your aspiration in concrete and measurable terms so there is something more tangible to reach for.
  
• Make it clear what industry you are in or what market you serve.
  
• Differentiate your goal so your employees will be inspired and motivated to work toward it.
  

For example, are you in the auto industry? Perhaps you want to increase the sales of your hybrids by 5% in the coming year and thus contribute to your mission of being kind to the environment.

Learn more at: http://www.lsaglobal.com/leadership-development/